Content-Driven SEO on a Shoestring, Catherine Toole

Overview:

Quality content is at the heart of any post-Panda SEO strategy. To develop quality content, you need a steady stream of ideas and executions that engage your audience and build search equity. But how can you create this when budgets and resources are being squeezed? This jam-packed session will include multiple case studies and statistics to teach you:

• How to plan and produce effective content marketing with limited budgets, resources, and expertise.
• Great tips and techniques to create high-quality, searchable content on an ongoing basis.
• Who in the market's getting it right and how imitation can save you time and money.

Speaker: Catherine Toole, CEO, Sticky Content

SES London 2013