Latinosphere: Marketing with Latinos in the Age of Digital, authored by Gustavo Razzetti and Giovanni Rodriguez, regular contributors to the ClickZ Marketing to Latinos column, addresses the growing influential role that Latinos are playing in the marketplace and outlines the new paradigms that marketers need to consider in order to succeed. This 100+ page ebook, will cover a wide range of topics on best practices, worst practices, and important trends. "Latinosphere" is designed to "reset the bar on how marketers interact with one the of the world's most powerful and influential metatribes." One of the main themes woven throughout this book is how Latinos are technology leaders (in using social media, mobile, etc) and how this has created empowerment among them. The authors share their combined experience of working in both public and private sectors with tips, insights, and case studies that help build an actionable Latino marketing playbook.